People Strategy for Creative Industries

People functions
built for businesses
with something to say.

Senior People & Culture for founders and leadership teams in creative, events and entertainment. The kind that actually understands your industry.

Start a Conversation What We Do
"

Every business
has a people arc.
We help you
shape it.

IR/ER Expertise  ·  Fractional P&C Leadership  ·  Employer Brand  ·  Culture Strategy  ·  Fair Work Navigation  ·  People Strategy  ·  IR/ER Expertise  ·  Fractional P&C Leadership  ·  Employer Brand  ·  Culture Strategy  ·  Fair Work Navigation  ·  People Strategy  ·  IR/ER Expertise  ·  Fractional P&C Leadership  ·  Employer Brand  ·  Culture Strategy  ·  Fair Work Navigation  ·  People Strategy  · 

About

The HR person who
actually gets
the creative side.

Most HR consultants can do the compliance stuff. Fewer can also run a rebrand, think seriously about employer brand, and genuinely understand what it's like to work inside a creative business where everything moves fast and nothing is straightforward.

I'm Hannah. I've spent over a decade in events and entertainment, doing the full range — complex ER cases, performance frameworks, awards and payroll compliance, coaching leadership teams through the human stuff. Also employer brand, digital campaigns, and the occasional 11pm crisis communication. Usually all at once.

ARC exists because creative businesses deserve people strategy from someone who actually gets their world.

Hannah Anderson-Reid

Hannah Anderson-Reid

Founder, ARC People Co.

Master of HRM & IR, University of Sydney. 10+ years in events & entertainment. Podcast host. Professional chaos coordinator.

Master of HRM & Industrial Relations University of Sydney, 2022
10+ Years Experience Events, entertainment, creative, and high-growth industries
Deep IR/ER Expertise Fair Work Act, NES, modern awards, unfair dismissal, enterprise bargaining
End-to-End P&C From first hire to senior leadership. Strategy, compliance and culture.

What We Do

Three ways to work
together.

01
Fractional Head of P&C

Embedded, ongoing P&C leadership without the full-time cost. For businesses that need senior HR thinking but aren't ready for a permanent hire yet.

Typically 1–3 days per week. Retainer-based.

02
People Strategy & IR/ER

Employment law compliance, Fair Work navigation, ER cases, policies and frameworks. The stuff that keeps you out of trouble and means you can actually scale.

Project-based or retained. Immediate availability.

03
Employer Brand & Culture

Building the internal culture and external brand that attracts and keeps the right people. For creative businesses who know their culture is the whole point.

Strategy through to execution.

Who We Work With

Built for
creative businesses.

Creative & Media Agencies

Fast-moving, talent-driven businesses where culture is everything and HR is an afterthought until it suddenly, expensively isn't. We get it. And we can help.

Events & Entertainment

High-pressure, high-stakes, high-turnover. We know what it takes to build a people function that works in an industry that never stops moving.

Scaling Founders (10–80 people)

You've grown past the point where vibes can do all the heavy lifting. You need structure, compliance, and culture. Without losing what made you great..

Businesses at a People Inflection Point

Restructure, rapid growth, leadership change, cultural reset. These moments need experienced, steady hands. That's what ARC is for.

Insights

Thinking out loud
about people strategy.

All Articles
People Strategy

The 5 HR Mistakes Creative Industry Founders Make When Scaling

Most creative businesses hit the same walls at the same moments. Here's what they are, why they happen, and how to get ahead of them before they become expensive.

May 2026  ·  8 min read
IR/ER

Casual vs Part-Time: The Difference That Matters

Get it wrong and you're looking at back-pay claims. Here's the plain English version.

Coming Soon
Culture

Why Culture Breaks at 30 People

The transition nobody warns you about. How to navigate it.

Coming Soon

Get in Touch

Let's talk about
your people arc.

Every engagement starts with a conversation. Tell me a bit about where you're at and what's going on. No pitch, no pressure — just a genuine chat about whether we're a good fit.

hello@arcpeople.com.au
LinkedIn — Hannah Anderson-Reid
LinkedIn — ARC People Co.